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ICF Factor 05 / 06 · Include

A city that includes

A digital city that leaves people behind is not intelligent: it is exclusionary. Murcia tackles three forms of exclusion at the same time —digital skills, small local businesses and sensory accessibility— guided by one operating principle: leave no one behind.

+12.000

Personalised support sessions

+85.000

Active Form@carm users

€21 million

Kit Digital funding mobilised in the municipality

32.000

Smart NaviLens markers deployed

31

Cultural centres with sensory accessibility

What Include means

Accessibility is not just a ramp: it is information within reach

For the Intelligent Community Forum, no community can call itself intelligent if its digital transformation creates new forms of exclusion. Murcia identified three simultaneous divides: older people facing bank-branch closures and digital public services; neighbourhood businesses competing with global platforms; and sensory barriers that traditional accessibility never fully addressed.

Traditional signage has a structural limitation: Braille requires you to find the sign before you can read it. Locating a distant bus stop or navigating a large building remained impossible. The city moved from passive accessibility to active, technology-assisted inclusion.

Digital skills

NUBE and Form@carm: human mentors in neighbourhoods and outlying districts, plus official DigComp certification.

Local business

Acelera Pyme: diagnostics, grant guidance and training for 95% of the local business base.

Sensory autonomy

NaviLens and Bemyvega: urban wayfinding from 15 metres away and inclusive cultural access across 31 venues.

Cross-cutting layer

The use of artificial intelligence appears here in NaviLens computer vision, automatic speaker-tracking units and transcription into 119 languages. As elsewhere on the portal, it is a cross-cutting capability, not a separate Factor.

01 — An ecosystem operating at two speeds

From ALAS classrooms to the NUBE Cloud Hub

The structure combines broad territorial coverage with advanced technological specialisation: a local support network reaching neighbourhoods and outlying districts, and a flagship centre training people in disruptive technologies. Two speeds, one goal.

Local support network

A human mentor

Successor to the ALAS Network, it serves neighbourhoods and outlying districts alongside the Form@carm platform. Its distinguishing feature is not the equipment: it is a person who helps solve today's urgent digital task and then guides a personalised learning journey from there.

April 2026

Central Cloud Hub · Abenarabi building

Twelve interactive workstations and laboratories for 3D printing, drones, robotics and virtual reality. It works in two phases: immediate onboarding —handling everyday digital tasks safely— and reskilling, with official DigComp certifications.

Digital-support session in a NUBE Network classroom: a mentor helps an older person with their digital certificate

Local support network · neighbourhoods and outlying districts

Three strands of digital equity

Financial autonomy

01

Financial autonomy

In-person workshops address the exclusion caused by bank-branch closures. Participants practise real online-banking operations in a safe environment, regaining independent control over their finances and privacy.

02

Administrative independence and e-health

Support to set up digital identity —certificate and Cl@ve— and use the TuMurcia app. Participants learn to use the Virtual Health Card and Patient Portal, and to manage appointments and treatments without depending on others.

03

Citizen cyber shield

Fraud and phishing prevention. The educational portal provides the theory, while in-person mentors address real threats as they arise, building a digital community that can navigate online with confidence.

+12.000

Personalised assistance sessions for mobile banking and digital certificates.

+40 %

Increase in use of the e-Government portal in outlying districts.

+85.000

Active Form@carm users in the municipality: a high-impact digital campus.

+1.500

People per year: projected direct impact of the Cloud Hub in 2026–2027.

Digital-empowerment policies over these two years have prevented older people from becoming disconnected from public services. STEAM and robotics labs also turn the Hub into an accelerator for local employability, providing advanced skills and DigComp certification for young people and the long-term unemployed.

02 — The digital divide facing neighbourhood businesses

Acelera Pyme office network

Launched in 2021 under Spain's National SME Digitalisation Plan. Large companies had the resources to digitise quickly; small retailers and self-employed workers lacked technical knowledge and capital. That divide threatened their viability against global platforms.

Pillar 01

Assessment and roadmap

Specialist advisers carry out digital-maturity audits to design personalised technology roadmaps scaled to each microenterprise's real capacity.

Pillar 02

Grant guidance

Many self-employed workers give up on grant applications because of administrative complexity. The offices act as facilitators so Kit Digital and Kit Consulting support reaches the businesses it is intended for.

Pillar 03

Technology matchmaking

It connects local demand with digital providers in the municipality. That circuit feeds a circular digital economy and helps the region's own software industry grow.

Pillar 04

Resilience and reskilling

Webinars and practical workshops demystify applied AI, omnichannel marketing and cybersecurity protocols, helping local businesses compete with major global players.

Three locations, specialised coverage

Chamber of Commerce

Historic centre: traditional retail and services.

FREMM Technology Centre

Industrial sector: metalworking, automation and logistics.

AJE meeting points

Young entrepreneurs and newly established companies.

Results

No. 1 in Spainthe FREMM office, recognised by Red.es as the most active in Spain in terms of advisory volume and sector impact.
72 M€Injected into Kit Digital vouchers across the regional ecosystem.
€21 millionMobilised directly in the municipality of Murcia to modernise SMEs and self-employed businesses.
383Women entrepreneurs advised on their digitalisation strategy in 2025 alone.
V3.02025–2027 cycle: Kit Consulting for AI deployment in medium-sized companies and hardware grants to renew equipment.

“Helping the neighbourhood shop survive in the digital market is an employment policy, not just a retail policy.”

03 — The two invisible barriers

NaviLens and Bemyvega

Started in 2018 with public-transport pilots, the programme reached full technical maturity in 2025. Two barriers, two responses: spatial orientation, addressed with NaviLens, and access to real-time information, addressed with Bemyvega.

Phase 1 · since 2018

Universal wayfinding through computer vision

NaviLens replaces analogue signage with a computer-vision standard. Its high-density colour markers are detected instantly from 15 metres away and across a 160-degree angle: information can be captured with a natural sweep, even from a moving vehicle or in low light.

In April 2026, 100 smart totems were installed in the historic centre: they are not screens, but digital nodes that merge the physical and digital environment. The technology is integrated throughout the public-transport network, in traffic signage and at monuments.

15 m detection range 160° viewing angle 33 languages · NaviLens GO Augmented reality

Investment: An initial €6 million under the MiMurcia project plus an additional €417,026.50 in 2026 from NextGenerationEU, funding 32,000 smart markers and 100 landmark totems.

Phase 2 · since late 2025

Accessibility 4.0 in culture and public administration

Technical architecture deployed across 31 municipal venues, including the city's leading theatres and museums. Vega hardware makes culture and public services audible and visible to everyone, removing barriers in live settings.

Type 3 systems

High-capacity units in major theatres, with zero-latency capture.

Type 2 units

Automatic speaker tracking in administrative buildings, designed for people with low vision.

Type 1 units

Mobile units that turn any exhibition room into an accessible space within minutes.

Audiences follow events on their own devices using multi-stream viewing —stage, speaker and digital presentation converge in real time— with automatic transcription into 119 languages. In parallel, Viewser software has been deployed across all municipal web platforms, supporting WCAG 2.1 AA/AAA compliance and providing specific tools for ADHD, colour-vision deficiency and reduced mobility.

Investment: €413,222.50 contract formalised in November 2025, funded by the Recovery and Resilience Facility in coordination with SEGITTUR.

Smart NaviLens totem in Murcia's historic centre, with colour markers detectable from a distance

100 smart totems · historic centre · April 2026

A living lab, exported worldwide

The technology was refined in Murcia before being exported to the metro systems of New York, London and Tokyo. For people with visual disabilities, the city has gone from being a maze of obstacles to a continuous stream of audio information.

Modernising 31 cultural venues with Vega systems also makes Murcia the first Smart Tourism Destination in Spain to offer “culture without limits”. The model is sustained through a public-private partnership with Neosistec, the local technology company that created the system.

Stakeholders

Who makes this Factor possible

Murcia City Council Neosistec Red.es Ministry for Digital Transformation SEGITTUR Murcia Chamber of Commerce AJE FREMM Form@carm · CARM Murcia Regional Health Service Municipal theatres and museums Associations of people with disabilities

The direct impact reaches 10–15% of the population with a disability or age-related limitation, while the systemic impact reaches 100%: a universally legible city works for everyone, including visitors.

Funding

Public-private partnership and European funding

MiMurcia6 M€ in initial investment in NaviLens wayfinding infrastructure.
NextGen EU417.026,50 € to complete the digitalisation of public space in 2026.
MRR · SEGITTUR€413,222.50 to install Vega systems in 31 municipal venues.
Kit Digital72 M€ in vouchers across the region, of which €21 million were mobilised in the municipality.
FEDERStructural support for the rollout of Acelera Pyme offices.
Public-privateStrategic partnership with Neosistec, the local company that created the NaviLens system.

Documentation and services

Go to source

Projects in this Factor

NaviLens and BemyvegaComing soon NUBE Network and Abenarabi Cloud HubComing soon Acelera PymeComing soon

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